A Dealer’s letter

COMET is the pillar of our business

COMET and sanklecha industries’ association is nine years old, but it feels 99 years old. Going beyond all professional ties, the rocket family has the knack of making you feel part of the family.

In the year 2004, while touring the V-Belt, I came in contact with Mr. Pappu Sheth Kothari, a COMET dealer from Mirajgaon. He informed us about COMET pumpsets and even sent us few engines for sale. We were already trading into pumpsets from various companies, but COMET pumps were new in the Nashik district. To convince the customers therefore was getting difficult. However relying on the experience of other COMET dealers, we gave money back guarantee. Because of quality and high standard, consumers’ favourite COMET pumpset started to land and the demand began to rise suddenly.

On Pappu bhai’s recommendation, the company sent us 40 engines for sale. The company even provided satisfactory after sales service. This reinforced our trust and this is how we started with COMET dealership.

Soon after, on company’s suggestion and in collaboration with Nasik and Aurangabad district we went touring villages one by one and with the help of company’s demonstration team we have developed a full dealer’s chain. Consequently the company appointed us as the distributor for the entire above region. Not looking back ever since, today we rank amongst the top 3 COMET distributors.

The company has helped us throughout our journey by providing timely guidelines, demo vans, excellent after sales service and good mechanics. When a customer enters our shop today, we hear questions like Do you have COMET Engine? I do not want any engine other than COMET! This kind of customer loyalty makes us feel proud.

In the year 2010, my younger brother passed away in a sudden accident.  While I was planning my retirement, I suddenly had to pull the reins of business in my hands. This business was new to me. But the Rocket family and the Vasa family not only offered cooperation but even guided me through tough times. It is only due to company’s support that I am able to run a successful business even in absence of my talented younger brother.

In today’s age almost all companies conduct instant business. They lack values or respect for relationships. To achieve customer loyalty therefore becomes a distant dream. But even under such an environment, COMET manages to win the loyalty of its customers owing to its strong social, ethical and financial values.  The company’s success mix includes clean and transparent behaviour, tremendous teamwork in family and corporate entities, the trust on each other and the inclination and acceptance of new technologies.

Even as the company is flying higher into the skies, it is firmly grounded to its roots. COMET is known for taking its consumers, dealers, workers and staff under confidence by considering their problems and believing in them. It is a living testimony to the fact that one does not have to compromise with values to succeed.

Pravin Sanklecha
Sanklecha Industries
Manmad, Nashik.

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